Going Once, Going Twice! American Dairy Queen Serves Up Menu of Star-Worthy Prizes in First-Ever All-Star Summer Auction
Fans can bid for a chance to have a Summer Blizzard Treat renamed for them on the DQ website and social channels, marking their place in DQ history, along with a coveted $5,000 pass to enjoy Blizzard Treats during the summer season and beyond.
Summer all-stars get ready! American Dairy Queen Corporation (ADQ), a leader in iconic treats and food, today announced the DQ® Summer All-Star Auction – an opportunity to secure the ultimate bragging rights by having a Blizzard® Treat from the NEW Summer Blizzard Treat Menu honorarily renamed for the highest bidding fan*. Fans can also score a VIP Blizzard Pass worth $5,000 that will allow them to grab a Blizzard Treat all season long and beyond. In addition to the grand prize, ADQ has also curated a collection of other summer-themed, customized items up for grabs. Net proceeds from the auction will go to Children’s Miracle Network Hospitals®, of which the DQ brand has been a longtime charitable fundraising sponsor.
Fans can place their bids from May 16 at 9:00 a.m. PST to May 21 at 9:00 a.m. PST by heading to www.dairyqueen.com/all-star-summer and connect on social media using @DairyQueen, #DQAllStarAuction and #HappyTastesGood.
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